The First Clean
For people who have been meaning to call for a year.
DoubleCard · both sides handwritten · up to 300 characters
What gets written
Hi [First Name], We clean a few homes in your neighborhood. If you've been meaning to get help and never got around to it, the first clean is the hard one and we do the deep work then. Come home to a house that's done. Call or text for a quote. [Your Phone] Kind Regards, [Your Name]
Filled in per recipient from your list. Edit any of it before you order.
Why it works
The barrier to hiring a cleaner is rarely price, it is embarrassment about the state of the house and the feeling that you should tidy first. Saying the first clean is the hard one and that it is yours to do removes exactly that.
Who it is for
Residential cleaners mailing neighborhoods where they already have clients.
The list to pull
Households with income above your service minimum, in the neighborhoods where you already clean.
What 500 cards typically returns in house cleaning
- Cards
- 500
- Responses
- 10
- Cost per lead
- $67.5
- Return
- 27x first year
Modelled from House Cleaning response rates, not a guarantee. Your market, list and offer move all four numbers.
Price
Starter
$1.35
200 to 999 cards
Growth
$1.20
1,000 to 4,999 cards
Volume
$1.10
5,000+ cards
- Handwriting, postage, printing and mailing included
- Per-piece delivery tracking and QR response analytics included
- Address validation on every record before it prints
- No monthly fee
Send The First Clean
The message and the card are already chosen. Upload your list, adjust anything you want, and approve the proof.
Use this campaignMinimum 200 cards · $1.35 each to start
Questions
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