Does this cannibalize replacement jobs?

It feeds them. A duct visit puts you in front of the equipment, and roughly the same conversation happens when the system turns out to be at end of life anyway.

When should I mail it?

Spring and fall, when your preseason and emergency cards are not running. That is the point of having it.

All campaigns

DoubleCardHVAC

The Room That Is Always Wrong

Sells a diagnosis, not a season.

DoubleCard · both sides handwritten · up to 300 characters

What gets written

Hi [First Name],

If there's one room in your house that's always
too hot or too cold, that isn't the thermostat,
it's usually airflow or duct sizing. I can find
it in about half an hour and tell you what it
takes to fix. No charge for the visit and I
won't sell you a system.

[Your Phone]

Kind Regards,
[Your Name]

Filled in per recipient from your list. Edit any of it before you order.

Why it works

Almost every house has that room, and the homeowner has assumed for years that nothing can be done. Naming the real cause is the whole card. It also works in any month, which is what makes it the off-season companion to a preseason tune-up drop.

Who it is for

HVAC shops who want work in the shoulder months, when nobody is thinking about their system.

The list to pull

Any owner-occupied neighborhood inside your service radius. Two-story homes and additions convert best.

What 500 cards typically returns in hvac

Cards: 500
Responses: 10
Cost per lead: $67.5
Return: 11x return

Modelled from HVAC response rates, not a guarantee. Your market, list and offer move all four numbers.

Price

Starter

$1.35

200 to 999 cards

Growth

$1.20

1,000 to 4,999 cards

Volume

$1.10

5,000+ cards

Handwriting, postage, printing and mailing included
Per-piece delivery tracking and QR response analytics included
Address validation on every record before it prints
No monthly fee

No list? We pull it for you, included at the same per-card price.

See pricing

Send The Room That Is Always Wrong

The message and the card are already chosen. Upload your list, adjust anything you want, and approve the proof.

Use this campaign

Minimum 200 cards · $1.35 each to start

Questions

Other campaigns

Just Sold Nearby

Turn one closing into the next three listings.

I just sold a home a few doors from [Property Address]. It went for more than the owners expected, and I still have buyers looking on your street. If you've wondered what yours would bring today, call or text me. I'll run the numbers, no charge.

The Expired

Arrives after the other forty agents have called.

Your home came off the market and I suspect that was frustrating. Most listings expire over price, photos or timing, and all three are fixable. I'd like to show you what I'd do differently. Call or text and I'll bring a plan, not a pitch.

Before The First Hot Day

Sell the tune-up in April, not the emergency in July.

We look after a few systems on your street. If your AC or furnace is eight years or older, a tune up now costs a fraction of an emergency call in July. We're doing 21 point inspections for neighbors this month. No upsell, just an honest look. Call or text to grab a slot.

Fix It Or Replace It

For neighborhoods where every system is the same age.

Most systems around [City] are hitting 15 years, which is when repair bills start beating replacement math. If yours is getting loud or the bills are climbing, I'll come look and tell you straight. Free, and I won't push anything you don't need.