What if the house was already repiped?

Then they read one sentence, decide it does not apply and throw the card away, which costs you nothing. Year built is a filter, not a diagnosis.

Should I name a repipe price?

No. Repipe cost depends on the layout, and a number on the card gives them something to reject before you have seen the house.

All campaigns

DoubleCardPlumbing

What Is Behind The Wall

For neighborhoods older than the pipe that replaced galvanized.

DoubleCard · both sides handwritten · up to 300 characters

What gets written

Hi [First Name],

Homes around [City] built before 1970 usually
still have galvanized supply lines, and those
rust closed from the inside. If your pressure
has dropped or the hot water runs rusty, I'll
scope it and tell you what you actually have.
Free, and no pitch after.

[Your Phone]

Kind Regards,
[Your Name]

[City]

Filled in per recipient from your list. Edit any of it before you order.

Why it works

Most homeowners have noticed the symptom and never connected it to a cause. Explaining the mechanism in one sentence makes you the person who knows, and the two symptoms named are ones they can check standing at their own sink.

Who it is for

Plumbers working pre-1970 housing stock, where the original supply lines are still in the walls.

The list to pull

Homes built before 1970 in one neighborhood. County assessor year-built data is enough to pull this.

What 500 cards typically returns in plumbing

Cards: 500
Responses: 10
Cost per lead: $67.5
Return: 6x return

Modelled from Plumbing response rates, not a guarantee. Your market, list and offer move all four numbers.

Price

Starter

$1.35

200 to 999 cards

Growth

$1.20

1,000 to 4,999 cards

Volume

$1.10

5,000+ cards

Handwriting, postage, printing and mailing included
Per-piece delivery tracking and QR response analytics included
Address validation on every record before it prints
No monthly fee

No list? We pull it for you, included at the same per-card price.

See pricing

Send What Is Behind The Wall

The message and the card are already chosen. Upload your list, adjust anything you want, and approve the proof.

Use this campaign

Minimum 200 cards · $1.35 each to start

Questions

Other campaigns

Just Sold Nearby

Turn one closing into the next three listings.

I just sold a home a few doors from [Property Address]. It went for more than the owners expected, and I still have buyers looking on your street. If you've wondered what yours would bring today, call or text me. I'll run the numbers, no charge.

The Expired

Arrives after the other forty agents have called.

Your home came off the market and I suspect that was frustrating. Most listings expire over price, photos or timing, and all three are fixable. I'd like to show you what I'd do differently. Call or text and I'll bring a plan, not a pitch.

Before The First Hot Day

Sell the tune-up in April, not the emergency in July.

We look after a few systems on your street. If your AC or furnace is eight years or older, a tune up now costs a fraction of an emergency call in July. We're doing 21 point inspections for neighbors this month. No upsell, just an honest look. Call or text to grab a slot.

Fix It Or Replace It

For neighborhoods where every system is the same age.

Most systems around [City] are hitting 15 years, which is when repair bills start beating replacement math. If yours is getting loud or the bills are climbing, I'll come look and tell you straight. Free, and I won't push anything you don't need.