Why does asking about the tenant work?

It is answerable. An owner who would never respond to "do you want to sell" will happily correct you about their own property, and now you are in a conversation.

All campaigns

Vintage PostcardReal Estate

The Neighbor Play

For the owner who lives three states away.

Vintage Postcard · handwritten on the back, vintage art on the front · up to 200 characters

What gets written

Hi [First Name],

I was in the neighborhood and noticed [Property
Address]. I couldn't tell if it's rented or not.
If you'd ever consider selling, call or text me.

[Your Phone]

Kind Regards,
[Your Name]

[Property Address]

Filled in per recipient from your list. Edit any of it before you order.

Why it works

Asking whether it is rented does two jobs. It shows you looked rather than bought a list, and it gives an owner who is not selling a low-stakes reason to reply anyway. Replies to that question convert later.

Who it is for

Absentee owners, and any area where you are already buying and can speak about the street honestly.

The list to pull

Absentee owners with a mailing address in a different county or state. Owned 5+ years.

What 500 cards typically returns in real estate

Cards: 500
Responses: 10
Cost per lead: $67.5
Return: 93x return

Modelled from Real Estate response rates, not a guarantee. Your market, list and offer move all four numbers.

Price

Starter

$1.35

200 to 999 cards

Growth

$1.20

1,000 to 4,999 cards

Volume

$1.10

5,000+ cards

Handwriting, postage, printing and mailing included
Per-piece delivery tracking and QR response analytics included
Address validation on every record before it prints
No monthly fee

Send The Neighbor Play

The message and the card are already chosen. Upload your list, adjust anything you want, and approve the proof.

Use this campaign

Minimum 200 cards · $1.35 each to start

Questions

Other campaigns

The Drive-By

The one that works when nothing else does.

I drove by [Property Address] and didn't know how else to reach you. Would you ever consider selling it? Either way, call or text me.

The Soft Ask

Twenty words. Impossible to skim past.

Quick question about [Property Address]... could you call me when you get a moment?

The Follow-Up

The second card is where the deals are.

I wrote to you about [Property Address] a few weeks back and wanted to try once more. Still interested if you have a moment. Call or text me.

The Anti-Sale

Answers the objection before they think it.

You're probably not looking to sell [Property Address]. If you ever are, I'd like to make you an offer. Know someone who is? I'd appreciate the referral.